martes, 20 de mayo de 2008

La Leyenda de E.T. El Extraterreste (El Videojuego)

Cualquier buen aficionado al mundo de los videojuegos coincidirá conmigo en que las adaptaciones cinematográficas raramente nos ofrecen productos de calidad dentro del panorama consolero. Hoy quiero hablaros de uno de los casos mas flagrantes en los que de una enorme película de éxito se llegó a facturar uno de los fracasos ecónomicos mas sonrojantes de toda la industria del videojuego y que a la postre, desembocó en una de las leyendas urbanas mas simpaticas y curiosas del mundo del entretenimiento digital. En 1982, el rey midas del septimo arte, obró su mágia al servicio de una tierna historia de ciencia-ficción protagonizada por un extraterrestre y un niño. "E.T. El extraterrestre" encumbró definitivamente a Steven Spielberg y dejó para el recuerdo inolvidables escenas que hoy día siguen imperterritas al paso del tiempo en la mente de los aficionados a la ciencia-ficción. En el mundo de los videojuegos, hacia 1982 la compañía Atari dominaba el mercado de los videojuegos con su flamante Atari 2600, aprovechando el enorme augue del mundo del entretenimiento domestico y el bombazo que supuso el estreno del film en el mundo entero, Atari se hizo con los derechos de la película de Steven Spielberg para crear un videojuego basado en las aventuras de tan peculiar personaje intergaláctico. Tas pagar mas de 25 millones de dolares por dichos derechos (todo un paston para aquellos tiempos) en tan solo 5 semanas el equipo de desarrollo ya tenía listo el juego justo a tiempo para afrontar la ociosa campaña navideña, con una producción bestial en la que se llegarón a fabricar millones y millones de cartuchos el lanzamiento de "E.T. El extraterrestre" fue el mayor batacazo económica de toda la historia de la industria de los videojuegos.

Las claves de este desproposito fueron las voraces criticas que desperto el programa entre los aficionados, graficos lamentables hasta decir basta, un control pesimo, una historia repetitiva y aburrida (en el videojuego manejabamos a E.T y nuestra mision era encontrar partes de un telefono para poder llamar a casa), la respuesta ante tal desecho de virtudes fue tan visceral que ni las campañas publicitarias pudieron levantar unas mas que decepcionantes ventas que acabaron de hundir a Atari y desembocaron en una enorme crisis del sector consolero que no vió fin hasta el exitoso lanzamiento de la Nes de Nintendo en suelo Americano metidos ya en 1986.

Tras perder mas de 536 millones de dolares, al borde de la bancarrota y con los almacenes centrales repletos de copias no vendidas de "E.T. El extraterrestre", es aqui donde nace la leyenda. Según se dice, el destino de todas esas copias fue a parar bajo toneladas de arena de un desierto situado en El Paso (Nuevo Mejico) cerca de un vertedero municipal. Decenas de trailers propiedad de Atari llevaron a cabo la deshonrosa mision de enterrar para siempre el recuerdo de las aventuras de E.T y Elliot para aquella mítica Atari 2600.
Realidad o ficción, todavía hay quien piensa que en un remoto lugar de Nuevo Mejico en el que un día hubo un gran vertedero, E.T todavía espera a que algún día pueda por fin regresar a su hogar.

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Para saber más:

http://es.wikipedia.org/wiki/E.T._the_Extra-Terrestrial_(videojuego)

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